That’s what he says. That’s what the logo looks like. But how interesting could it be to watch a monkey with a camera?
It’s actually very interesting. Especially if this monkey is constantly being bombarded with media coverage. I’m talking about 23-year-old videoblogger Justin Kan and his website justin dot tv.
The reason it’s so addicting for me at least is the fact that these guys are diagramming how to build a startup company from the ground up. EVERYTHING is shown. Their successes, their failures, their hypothesis’s. I think watching justin.tv is more educational than a senior-level business class because it’s a real life, real-time example.
“It’s not an art project, it’s a business.” said Kan. “We are another attention-based startup. The idea is to popularize it and make a bunch of channels…”
Can you imagine? It really is “you tube”.
Justin’s blue screen of death:
“I don’t really consider myself a journalist. I’m more of an entertainer.”
When Kan was asked if he plans to make his company a subscription service, he replied, “No. We want to make this an open phenomenon.”
Making money in the meantime is already taken care of. Companies can pay to put up advertising up in their house, in the bathroom, on the ceilings, even in the bedroom.
Kan is having a lot of fun he says, and he is excited to see how his experiment grows.
I am sure I will have more to say about this in the future. I better hurry and finish this so I can watch his live interview with G4’s Attack of the Show. This is the first time having a TV next to my computer screen will actually benefit me.